AI Insights · Timothy · July 2025
Top 5 Drawing & Coloring Apps on iOS in Brazil: Q2 2025
Explore the performance trends of the top 5 drawing and coloring apps on iOS in Brazil during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the drawing and coloring app category on iOS in Brazil showcased interesting trends. Here's a closer look at the performance of the top five apps in this category, based on data from Sensor Tower.
Color Pop AI - Coloring Book from MWM saw a steady increase in weekly revenue, peaking at approximately $4.9K in late April. Weekly downloads showed a mid-quarter dip, falling to about 2.9K in early May before recovering to 5.6K by the end of June. Active users fluctuated, peaking at 9.2K in early June before dropping to 4.8K by quarter's end.
Color by Number:Coloring Games by Wildlife Studios maintained a stable revenue stream, hovering around $4.1K to $4.4K throughout the quarter. Downloads peaked at 6.3K in mid-April and again at 5.5K in late June. Active users decreased from 42K in early April to 12K in early June, but ended the quarter with a rise back to 25K.
Adult Coloring Book - Pigment from Pixite Inc. experienced a consistent revenue pattern, maintaining around $1.3K to $1.7K weekly. Downloads peaked at over 4.1K in mid-April, declining to 1.8K by the end of June. Active users showed a gradual decrease from 3.2K in April to 1.8K by the end of the quarter.
Coloring Games for Kids 2-6! by IDZ Digital Private Limited saw revenue fluctuate between $930 and $1.5K. Downloads peaked at 2.2K in mid-April and remained relatively stable around 1.5K towards the end of June. Active users remained steady around 15K to 16K through the quarter.
Colorfy: Coloring Book Games, another offering from Wildlife Studios, showed a gradual decline in revenue from $1.3K to $870. Downloads were highest at 2.3K in mid-April, settling at 1.5K by the end of June. Active users saw a rise from 4.3K in early April to 9.1K by early June, before ending at 6K.
For more detailed insights and data, visit Sensor Tower's platform.